A still from a commercial created and directed by Leah Thomas, founder of The Greens Girl Co., to … [+]
Courtesy of The Greens Girl Co
As more states legalize and mainstream acceptance of cannabis continues to rise, a flurry of initiatives has sprung up focused on rectifying the wrongs inflicted on people of color because of the war on drugs. The Greens Girl Co., a black-owned ecommerce website and resource platform founded by 25-year-old Leah Thomas, is the latest notable example. Unlike the others, The Greens Girl Co. is not an extension or offshoot of an established brand; rather its entire mission is based on helping those whose communities have been historically marginalized and unjustly prosecuted build equity and wealth in the legal cannabis industry.
“While consumption from white and black people are roughly equal in rates, black people are almost four times as likely to be arrested for cannabis possession,” said Thomas, when explaining why she launched The Greens Girl Co. “Through The Greens Girl Co., I am working to build a just and inclusive cannabis revolution, where the industry can provide economic opportunities for all. The future of cannabis is intersectional.”
Living in California where adult-use has been legal since early 2018 and medical since 1996, Thomas, a frequent cannabis…
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